Modernising Branding and Operations in Brussels

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Modernising Branding and Operations in Brussels

Interstate assumed management of two underperforming, independent, owner-operated hotels in Brussels.

Tasks:

  • Assess all aspects of operational service delivery and processes as well as organisational structure
  • Initially focus on increasing revenues and volumes through OTAs and wholesale groups, then transitioning to higher-rated corporate segment demand once rebranding and repositioning strategies were clear and implemented

 

Results

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